Abercrombie & Fitch Fragrances

Abercrombie & Fitch Fragrances

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Abercrombie and Fitch are an American lifestyle brand. Although the company is well-known for its popular scents and body care products, it started out by manufacturing casual wear.

It carries on that tradition today but is also appreciated for its perfume range. Taking a closer look at A&F, as it is often called in the United States, you can tell it is very much a lifestyle brand.

The company was founded in New York in 1892 by David Abercrombie. It was not until 1900 it became known as Abercrombie & Fitch. Since its early days, it has dressed the elite including American writer Ernest Hemmingway. Not only did the company sell clothes in its early days. It also sold a range of outdoor equipment, before transitioning into the world of fragrance. The brand is best summed up by its most popular fragrance ‘Fierce’. It’s masculine, fearless, and always looking ahead.