Elizabeth Arden Fragrances

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Elizabeth Arden was founded on Fifth Avenue in New York in 1910. The first shop was called the Red Door. Initially, this was going to be the name of the brand but it was changed to Elizabeth Arden. Red Door is still part of the brand but has taken on a new meaning. Today, Red Door represents Elizabeth Arden's beauty rooms that can be found all around the world.

Elizabeth was one of the early pioneers in the beauty industry. She brought the idea of better skincare and high-end cosmetics to millions of American women. Elizabeth Arden is a popular brand that moves with the times. Women’s perfumes and men’s colognes are part of the brand’s approach to beauty. Fifth Avenue remains one of its top-selling scents, and the famous Red Door is still celebrated in perfume form today.